Baozun Inc. (BZUN)

↓ Download CSV

CIK 0001625414 · Nasdaq · Retail-Catalog & Mail-Order Houses

  • Sector Retail Trade
  • Incorporated E9
  • Fiscal year ends Dec 31

In fiscal 2025, Baozun Inc. reported revenue of 9.95B CNY, up 5.6% from the prior year. The company ran a net loss, with a net margin of -2.0%. It held 9.69B CNY in total assets against 4.20B CNY in total liabilities.

Key ratios (FY2025)

0.6%
Operating margin
-2.0%
Net margin
-5.5%
Return on equity
+5.6%
Revenue growth (YoY)
Metric (FY)2025202420232022202120202019201820172016
Revenue9.95B CNY9.42B CNY8.81B CNY
Cost of Revenue2.58B CNY2.47B CNY2.41B CNY2.26B CNY3.28B CNY3.33B CNY2.77B CNY2.03B CNY1.92B CNY1.92B CNY
Operating Income56.55M CNY-114.83M CNY-206.38M CNY33.29M CNY7.02M CNY558.68M CNY383.65M CNY355.77M CNY256.33M CNY90.07M CNY
Net Income-199.58M CNY-138.38M CNY-222.78M CNY-610.37M CNY-205.96M CNY426.53M CNY281.89M CNY269.77M CNY209.13M CNY85.42M CNY
EPS (Diluted)-1.40 CNY-1.03 CNY-1.56 CNY-3.56 CNY-1.02 CNY2.23 CNY1.57 CNY1.50 CNY1.19 CNY0.53 CNY
Total Assets9.69B CNY10.21B CNY10.47B CNY10.12B CNY12.32B CNY10.47B CNY7.10B CNY4.02B CNY2.98B CNY2.37B CNY
Total Liabilities4.20B CNY4.43B CNY4.62B CNY4.45B CNY5.84B CNY4.33B CNY4.50B CNY1.82B CNY1.15B CNY796.25M CNY
Shareholders' Equity3.64B CNY3.91B CNY4.10B CNY4.08B CNY4.90B CNY6.11B CNY2.57B CNY2.18B CNY1.81B CNY1.57B CNY
Cash & Equivalents907.34M CNY1.29B CNY2.15B CNY2.14B CNY4.61B CNY3.58B CNY1.14B CNY457.34M CNY244.81M CNY917.32M CNY
Operating Cash Flow420.43M CNY101.28M CNY448.25M CNY382.61M CNY-96.11M CNY310.01M CNY301.40M CNY-98.50M CNY-169.07M CNY13.44M CNY
Capital Expenditures106.54M CNY132.11M CNY165.01M CNY206.96M CNY285.59M CNY111.05M CNY91.27M CNY123.01M CNY267.03M CNY76.11M CNY
Shares Outstanding173.48M179.68M178.55M183.27M216.37M190.99M178.93M179.33M176.12M163.93M